Kim T. Gordon Small Business Marketing Library

Result pages:

Size Up the Competition - A simple, 4-step competitive analysis will help you rise above the pack

Small Biz Advertising 101 - Three ways to make your own campaign a success.

Smart Marketing Ideas for 2005 - More than a dozen tactics that don't require mega-bucks.

Smart Marketing Quiz 2007 - Take this fun quiz and learn 8 important tips for growing your business

Spot the 8 Most Common Marketing Mistakes - Missteps that can damage your business and how to steer clear of them.

Star Power - Make the evening news with a celebrity spokesperson.

Start Out Right With a Competitive Analysis - Learn what it takes to position against your competitors.

Tackle New Markets - Follow this step-by-step approach to winning new customers in 2006.

Ten Marketing Trends to Watch in 2007 - An inside look at the latest trends that'll help you boost your business in the coming year.

Ten Steps to Successful Meetings - Polish these skills to close more sales.

Test Your Customer IQ - Do you know the latest info on American consumers? You'll find helpful tips and insights into the minds of your customers in this fun new quiz.

Test Your Marketing IQ - Here's a smart quiz, plus solutions to five tough challenges.

The Fastest Route to Sales - 4 smart ways to reach your hottest prospects.

The Heat Cycle - How to turn cold contacts into hot prospects.

The Hottest Marketing Trends for 2008 - The Hottest Marketing Trends for 2008

The Name Game - Four tips for developing a great company slogan.

The Rules Behind Successful Ads - Create ads that work by following these essential do's and don'ts.

Think Young - Customers 50-65 are an affluent, yet overlooked, market segment. Here's how to win them over.

Three Marketing Secret Weapons - The best low-cost, high ROI tactics you've never heard of.

Three Secrets to Identifying Qualified Prospects - Find out what separates bad prospects from great ones.

Time to Retool - Five marketing strategies that yield a high return on investment.

Tune Up Your Brand - Discover the four critical components of a winning brand image.

Turn Competitors into Allies - Five ways to increase sales with competitive alliances.

Unforgettable Ads - The latest word on creating ads your prospects won't forget.

Update Your Logo - Give your logo a makeover with these helpful tips.

Warm Up To Cold Calls - Follow these 7 steps to overcome fear and achieve your goals.

What Makes a Good Ad? - Follow 4 rules for ads that motivate prospects.

What the Media Pros Know About Lists - Learn how to find and purchase the best direct mail lists.

What Women Want - Saving time and convenience please women customers.

What's New in Outdoor Advertising - How to create a campaign that works.

What's the Buzz? - Use word-of-mouth marketing to fuel your business.

Win PR Coverage - Four steps to do-it-yourself media relations.

Win Publicity For Your Small Business - Follow these 6 steps to create your own successful media relations campaign.

Winning Marketing Strategies - 6 ways to make this your best year yet.

Work Smarter Not Harder - How to reshape your business by targeting your best prospects.

Write Copy that Sells - 7 ways to power-up your marketing copy.

Write the Perfect E-mail - 8 tips for writing e-mail marketing messages that get results.

Write the Perfect Letter - Follow this formula for letters that work

You're On the Air - A smart guide to radio advertising.