Sales and Service
5 ways to build sales for your service business.
By Kim T. Gordon
With so much attention paid to marketing new products, small business owners building service businesses can feel overlooked. The truth is, marketing a service can be tricky. For some companies, success depends on creating a "bundled" offering that includes the features customers or clients want most. For others, it's all about differentiating based on customer satisfaction, with heavy emphasis on testimonials and ongoing customer input. If you're searching for the best ways to win customers and build sales for your service business, here are 5 important tips you can't afford to overlook.
 Find a Way to Differentiate......[read more after logging in]
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